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Behind this label, designer Jocosa is a fashion girl with a little yuppie character. When she was a little girl, she admired fashion designers and models, because they were close to the beautiful clothes in their works. So she decided to become a model fashion designer. To realize this dream, she began to study arts and attend to model training classes. In college, she chose the major of fashion design and model performance, where she got great improvements. She made her own design show as graduate work, which was appraised by all the teachers. Soon after she graduated, she founded an online label “VC”, which is featured with trendy and yuppie style, and crafting with tassels, panels, and irregular cuts to express designer’s consideration in detail.

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