AISON is a new fashion brand which founded in 2016. For providing more different wearing choices for modern female, AISON insists the quality and its style. The designer of AISON is XIAO LI (BOBO). He is a creative man who loves literature and day-dreaming. That makes him to bring inspirations all the time. AISON, it refers to the beauty of blooming. Like roses, lily or jasmine. Women could be imaged as flowers, so that AISON tried to draw them into some kinds of flowers. It also believes that the smile represents the mood of women who is wearing AISON. For modeling an image of modern fashion female, AISON uses simple and perfect cutting and pure colors. Wish to show the positive and active personality of those women who is waiting for blooming.